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DiMarAg Hub · Public Help

General product guidance for agencies and clients. These guides are pending workflow validation; read each review notice. Access to account information and actions still requires sign-in and permission.

DiMarAg Hub · Help

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Frequently asked questions

FAQ-011What is the difference between a lead, a client, and a contact?Clients, leads and contacts · Agency and team

A lead is a sales opportunity still being managed in the sales pipeline. A client is an account for a person or business that can have services, invoices, and follow-up linked to it. A contact is a person associated with that account, with their own communication details. One business can have several contacts without creating several client accounts.

If a lead becomes a client, use the conversion action on the lead record instead of creating a duplicate account.

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